FOR IMMEDIATE RELEASE

Contact: Ammar Afif, ammar@yackinc.com
Yack.com, Inc., 212.584-9013

Yack Inc Names Doug Wintz as Vice President and General Manager of Yack Media Services

http://www.yack.com

Yack, Inc named Doug Wintz as Vice President and General Manager of Yack Media Services (YMS), effective July 30, 2001. As head of YMS, Wintz will oversee all of the Company's business syndication, licensing, sales and marketing of its products and services.

“I'm extremely pleased that Doug is joining our team,” stated Steve Fredericks, Yack CEO and President. “ With this announcement, Yack has fully completed its transition to a true licensing and syndication business model. Doug is a pioneer in the online/ Internet field, and this wealth of experience, coupled with his entrepreneurial spirit, and vision will accelerate Yack's growth and further solidify its position as the industry leader in online guidance.”

Wintz was recently Vice President Sales and Marketing at Interactive Marketing Inc. Prior to that he served as Vice President of Sales at Uproar. He has also held various senior management positions in old and new economy companies, including Condenet, Softbank and AT&T. His online experience was initiated at Prodigy during its initial launch in 1988. He is recognized in the industry as an innovator in the development and introduction of various online business models including online grocery, brokerage and advertising.

“I am very excited to be joining the Yack team and am looking forward to helping Yack maintain its preeminence in addition to being at the forefront of convergence.” said Wintz.

About Yack
Yack is the authority on what's happening in the ever-expanding world of online events, including streaming media and chats. Yack offers an unparalleled, up-to-the-minute and easily searchable database of listings, original editorial reviews and content, as well as a unique, personalized daily e-mail reminder service. Twice named the "Best Guide to Live Events" and also one of the "100 Best Sites for 2000" by Yahoo! Internet Life, Yack guides users to over 150,000 Web events and programs available each week. Yack's Internet Program Guide is co-branded and syndicated online through top ISPs, Web sites and cable modem partners; and in print through newspapers and magazines. Partners include Road Runner, EarthLink, WorldGate, chello Broadband, Madasafish, Handbag, FreeServe, Line One, Singapore One, Microsoft, World Online, United Features Syndicate and Sportsticker. Yack also has 300 partnerships with online content and Web event producers. The company is based in New York.


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